Anthony Tesoriero
Founder, President
Solarceutical Inc.

Chairman
YNOT Holdings

“Every once in a while you meet someone who makes you want to run faster, try harder and push yourself beyond where you think you can go. Anthony ignites passion in people that may have gone dim and by example helps them see beyond all obstacles. He is the kind of person that makes others feel like a better version of themselves.”

Have you ever heard the term “he just gets it,” referring to someone who seems to grasp all the complex layers of the subject in a nanosecond. That’s Anthony. A born serial entrepreneur and marketing visionary with a finely tuned business intuition and arsenal of experience.

Anthony’s sprint down the unpaved entrepreneurial road has not always been glamorous but it has been life affirming. Growing up, it was clear to everyone who knew him that he would one day take on the world. And that he did, creating and selling two small businesses while still in college and starting a third which would lead him to his defining success as an award winning cosmetics entrepreneur and media personality.

Eschewing conventional wisdom and defying experts, Anthony woke up one day and decided to take on the giants of the cosmetics world and the leaders of the television shopping industry. In a little more that a year from conception, Bella Bronze the premier brand from Solarceuticals broke its way onto QVC, erasing records and outpacing sales of established brands. Countless awards, media and celebrity accolades later you can find Anthony’s products in stores such as Fred Segal of Beverly Hills right along side the big boys.

There is nothing traditional about his “jump and the net will appear” approach but there is no disputing Anthony’s strategic marketing and branding brilliance, infusing sustainable life into inanimate products that come to speak for themselves

As a Lucky Napkin Company Founding Member, Anthony brings uncanny foresight into the intricate layers of business and an unorthodox perspective that challenges entrepreneurs to find success where others don’t believe it exits.

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